The Rise of the Digital Ecosystem
COVID was the pivotal force that only fast-tracked the process of digital transformation for most parts of the world. Currently, executives are looking for ways for their companies’ digital transformation has become more urgent than ever.
Companies now face an urgent choice: to either go digital, or go bust. Digital transformation is essential now to gain footing and to make a complete business recovery. Digital transformation and adopting platform-based business models will define the shape of organizations’ recoveries and having a platform to execute your recovery plan through digitalization is important.
This is where the rise of the digital ecosystem takes place.
What is a Digital Ecosystem?
With the result of the recent pandemic the world no longer functions on the one-solution-fits-all approach. Thus, giving birth to a newer business model – the digital ecosystem.
A digital ecosystem is a dynamic, interconnected network that necessitates reliable communication among its customers and trading partners. An ecosystem is an adaptive, interconnected network of features that provide a holistic solution to streamlining business processes and effectively managing customer relationships.
What are the Benefits of an Ecosystem
As cliche as it may seem but with a solid digital ecosystem, the possibilities are endless. An ecosystem allows you to create a holistically connected, cross-device system that helps automate the processes of your business. An ecosystem that does not depend on external applications for it to fully function. Here’s how an ecosystem can benefit your business overall.
An ecosystem can mitigate your sales team’s workload by creating a visual system that allows them to manage their sales pipelines and current and future deals in just a few clicks. This shortens your entire sales cycle ensuring that your team can focus on making sales. When you’re in the right focus, you can secure clients as soon as possible, reducing the threat of competition.
You can accelerate your marketing strategy through an ecosystem’s campaign management, marketing automation, email marketing features, and more. These features allow its users to personalize, organize, and automate their marketing campaigns without even breaking a sweat.
You can augment your online presence without having to fuzz over the process. Now, you can focus on creating content that adds value to your campaign that leads to conversions.
Teams and Connect
Have visibility over your team and have better insights on the breakdown of your tasks with an ecosystem’s team and workspace, and connect tools. Through these features you can promote team building, and ensure that your tasks are moving forward and are getting done.
A team that works together, creates better endless opportunities.
Tools and Integration
Better tools for better business. There are plenty of external apps that you can integrate to your ecosystem, such as personal apps, PSP apps, live chat apps, and identity verification apps.
What are the challenges of Migrating to a Digital Ecosystem?
Manual tasks may seem harmless upfront, but in reality they do more harm than good. Studies show that office workers spend 69 days a year on administrative tasks, costing companies $5 trillion a year.
Still not convinced yet? 45% of current paid activities can be automated by today’s technology, that is an equivalent of $2 trillion in total annual wages.
Manual tasks create more room for errors. The more manual tasks you have, the more you need to reinvent your entire process. Why? Out of every 100 steps, a human is likely to make 10 errors, even when carrying out somewhat redundant work.
Moving out from your manual methods does not come easy. But it doesn’t mean it’s impossible. Here are some of the challenges you might face when you move out from your manual methods.
Convincing Your People to Change
Getting Approval from Management
Handling Data Migration and Security
Leaving Favored Programs and Software Behind
Dealing with the Time and Cost of Implementation
Trusting the Technology
Choosing the Wrong Ecosystem
Lacking Scope Clarity
How Saphyte helps you deal with these challenges
Saphyte is one of the best digital ecosystems for businesses who are looking forward to making the change. Saphyte has gone beyond being a three-dimensional CRM and has become a full-fledged digital ecosystem that allows its users to streamline their sales, marketing, and lead generation through its network of features.
So what are the features that users can take advantage of if they decide to partner up with Saphyte?
Always on-the-go? Saphyte has the tools for you
Getting your team up and running smoothly requires features and tools to make it happen. Here are some of the features that Saphyte has for your sales team.
Companies with effective pipeline management had an average growth rate of 5.3, a 15 percent increase. Even more interestingly, companies that mastered three specific pipeline practices saw 28 percent higher revenue growth.
Quotes and Invoice Management
Time is an integral matter that shouldn’t be wasted. Hence, the need for more streamlined and straightforward solutions, rises. You can now stop manually creating quotes, switching from one platform to another, and sending them to clients. With Saphyte’s Quote and Invoice Management, you can effectively remove unnecessary steps and be more effective at the same time.
Did you know that email personalization generates a 26% increase in open rates? With Saphyte you can personalize your email with our email templates and automate your whole email marketing campaign in one platform.
Landing Page Builder
The average conversion rate for landing pages is 9.7%, because 90% of your visitors who read your headline will also read your call-to-action (CTA). If you think getting yourself to build one requires prior technical knowledge, Saphyte has got you covered. All you have to do is choose a template, edit the content, set your domain, and publish it live. Easy, straightforward, and no hassle.
Drip Email Marketing
Open rates for drip campaigns are about 80 percent higher than single send emails, and average click-through rates are three times higher. Drip email campaigns trigger actions based on a certain action give you a better chance of getting an interactive and genuine response from your prospects.
56% of marketers think their companies can’t keep up with marketing technology evolution. If you’re one of them, then Saphyte can simplify it for you. With Saphyte you can automate your marketing processes using uncomplicated automation tools with Saphyte. You can create and deliver personalized and highly targeted messages to your leads and nurture them for sales readiness – all with automation.
Did you know that real time leads data captured into an ecosystem can provide you with marketing insights and better converse and service your customers. This feeds into customer retention rates as well which can be improved by 89% when adopting an omnichannel approach. Forms are the best way to start your marketing approach.
Wrapping Things Up
The rise of the digital ecosystem sprung out of necessity. Customers are becoming more informed and more skeptical about their purchase decisions. That is why you need a tool that not only offers sales intelligence but also the ease of use. Saphyte understands and delivers both these needs.
Aside from the ease-of-use experience, users can also avail practical pay-as-you-go subscription plans. Each subscription plan is inclusive of a free demo. No set-up fees, no extra or hidden charges, no maintenance fees, and a 24/7 expert local customer support availability for businesses in Dubai.
Equipping your business with the right ecosystem is the best way to start your recovery. If you’re ready to start, give us a chat or call, and our digital ecosystem experts are ready to help you get started. Book a demo with us today or start your free trial now.
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