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Top Business Trends Predicted for 2022 | Saphyte CRM

2 min read

We are now at the last leg of 2021, and what a year it has been. The aftershocks of the COVID-19 pandemic have waned, and people are now moving forward to better solutions to suit their needs after the pandemic better. Not only are consumers shifting to a new perspective, but businesses have made massive changes for 2021 too. 

Tech trends change from time to time. The COVID-19 pandemic has heightened expectations for digital experiences, made human-centered tech transformation, and caused many companies to reactively switch their tech focus and gear towards enabling and supporting remote work.

2021 was a year of transformation, and 2022 will be its second leg. Missing the first train of changes for this year is not the end. Your business might as well prepare for 2022’s changes. So what are the top business trends predicted for 2022?

Saphyte has gathered some of the most exciting predictions from tech and business experts. Here’s what’s been interesting so far.

Automation

2022 will focus more on automation. Experts believe there will be a shift from labor arbitrage to effective production using automation in the industrial space. They predicted that technologies such as robotic process automation, natural language processing, and intelligent document processing would continue to reduce dependence on human labor for subjective tasks. 

Predictive Analysis

According to Nilesh Jain of Trend Micro, data analytics, data lake consolidation, and predictive analysis will be significant trends in the entire IT industry. Advanced predictive analytics techniques heavily drive even the IoT and cybersecurity. Predictive analytics tools will be big game-changers in almost every sector and every domain of business.

Low-Code or No-Code Solutions Made Easy

2022 will continue to see growth in low-code or no-code solutions and the rise of the citizen developer movement, according to Shaheen Yazdani from Intercept. Access to enterprise-grade technology will be readily accessible to everyone, allowing companies of all sizes to modernize their business and customize for a fraction of the price. Purpose-built solutions designed for the unique use cases will also make waves for companies who wish to empower employees to identify issues and implement and iterate ways to solve data and process challenges.

Cloud Technology Adoption

The adoption of cloud technology will continue to grow in 2022, says Manish Mittal of OpenSource Technologies Inc. As Covid-19 lags, companies will continually adapt to cloud infrastructures and technologies. This trend will be advantageous for businesses or companies with employees located around the globe. Cloud technology and applications are available to employees, which empowers collaboration and productivity. With the help of open-source technology, adoption will be a breeze. 

Voice Search Technology

Most commonly known as “voicegeddon.” More businesses will make use of voice search technology in 2022. Voice-search-specific keywords and optimization will rule in the SEO arena and make waves in making tremendous strides in reaching customers. 

Replacement Of Legacy Systems

Most tech experts will agree that legacy systems will only increase a business’s or company’s risk of an attack or data breach. Security vulnerabilities are a careless and natural outcome when businesses implement a patchwork of outmoded and inefficient solutions. Businesses should deliberately and periodically evaluate and modernize their technology stack and systems to stay competitive and safe. To do so, they must throw away or modify any existing legacy systems in their business. 

Business Intelligence for Sales and Marketing

The need to quickly access customer information by sales and marketing departments will be selling like hotcakes in 2022. Sales and marketing teams can easily access the most recent deals and purchase patterns among their customers without relying on technical IT specialists or business analysts, thanks to technologies like Saphyte CRM. Gaining access to data and customer information improves the accuracy of sales objectives and projections, making it easier to evaluate the market impact on recent marketing campaigns or promotions and create client acquisition and retention strategies. Businesses can also benefit from increased revenues (from product cross-selling and up-selling) and improved customer satisfaction.

Conclusion

2020 was a crazy year, and 2021 is the start of the shift to more innovative technologies for better productivity for less – 2022 will be a better and wiser year for business owners only if they keep up with the trends and make way for innovation. So, is your business ready for what’s ahead? 

Keep up and don’t lag – Saphyte can help you with that. Curious as to how? Book a call with us, and we’ll introduce to you the best ecosystem for your business. 

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How will the Digital Transformation Landscape Look like in 2022

3 min read

The pandemic has revealed vulnerabilities that business leaders had never identified before or processes they might have missed. However, the World has long moved past the shock and disruption of the COVID-19 pandemic. All thanks to business leaders rising to the challenge, with digital capacities playing a critical role in their business’s resilience. 

COVID-19 was only the latest in a series of episodes that demonstrated just how many risks and changes our society, leaders, and organizations must contend with within the present and the future. While leaders are not equipped to control the pace of change dictated by external events, they have the tools to develop their organizations’ capacity to operate through disruption effectively, defend against external threats, and take advantage of new opportunities. 

Digital-able enterprises are proving that it is possible to thrive amidst any disruption. A 2021 Deloitte Digital Transformation executive survey has shown that digitally matured companies are more resilient and better at navigating through rapid changes – which significantly affects their financial performance. [1]. In the survey, Deloitte found that digitally mature organizations are also much more likely to approach digital transformation strategically and place digital transformation at the center of their strategy. [2]

So, what is the secret of these organizations? Simple, keeping up with the digital transformation landscape and adapting to technologies aligned with their company’s goals and processes.

How will the Digital Transformation Landscape Look like in 2022? 

Across the globe, companies have been in a non-stop digital transformation since the start of 2020. Business processes were reconstructed, paper-dependency was halted, and employees promptly shifted to working from home. 2020 was a year of change; 2021 has been a year of implementation. Now, 2021 is ending, time to look forward to 2022. 

So how will the digital transformation look like in 2022? Saphyte has gathered some of the most prominent answers from experts to see the digital landscape next year, and we can say that it’s a mix of surprise and excitement. Here’s what we’ve discovered. 

The World will Continue to Shift to Digital Economy

With the mandated lockdowns, social distancing, and quarantines, businesses have to do contactless and social distancing transactions and interactions. Those who have adapted to digital transformation early now have a better position to weather the economic storm. 

By 2022, early digitization adapters should well be on their way. The survivors now have accumulated precious lessons in their belt. They are pulling aces like a pro. 

Data Consolidation is Key

For 2021, data is easily accessible, but it’s also increasingly chaotic. With so many various tools running across departments and teams, it’s no surprise that organizations and their teams are becoming overwhelmed with data. 

Experts are predicting that there’s no structure to the flow of data or one centralized data depository. Thus, teams are unable to see the complete picture. If this type of structure continues, this can lead to dangerous data silos that can poorly impact productivity, innovation, and accuracy. 

NCR Group Product Manager, Aaron Oplinger, recommends that organizations find a way to consolidate data in 2022 better. He believes that organizations instilling a single source of truth can work effectively and efficiently, ensuring clean and error-free data. 

Keeping Digital Front Doors Open

It’s 2022, and customers expect your business to be digital. At present, consumers run into concerns when trying to engage with your business online, and they’re likely to bolt and never return. During the pandemic, most consumers have swiftly adopted a digital-first lifestyle that requires companies to keep up.

Consumers are no longer willing to use paper processes, outdated communications, longer touchpoints, and complicated systems. What they want are: 

Paperless onboarding 

Rapid communication 

Online payments 

Digital bookings 

Single-channel interactions 

The only way to achieve a better customer experience is by adopting a digital strategy and prioritizing creating a digital front door for their business. This will allow enterprises to have more customers and plenty of upselling opportunities. 

Companies will have Massive Process Overhaul

Digital transformation cannot fix a broken process unless not addressed at its core.

If basic building blocks of your business’s system, process, or workflow are flawed in their foundation, digitizing or automating the process won’t help. This scenario has been a pretty constant issue coming off of 2020 because organizations had to deploy digital tools and solutions without much preparation rapidly – 2021 is no better. 

But for 2022, Geshri Gunasekera, VP of Education Cloud Industry Solutions at Salesforce, is now encouraging organizations to use 2022 as a gateway for reimagining how you get work done. To do this, companies have to overhaul, identify bleeding areas in their business, and change processes, if needed.  

Multi-Cloud or Connected Cloud Solutions

Cloud services are continuously booming, and the number of organizations that will adopt will only increase from here on. The increase of adapters could mean several things. One of them is that the cloud will undergo more rigorous scrutiny. Due to the scrutiny of the users, businesses will soon realize the limitation of either full public or full private cloud adoption.

As a result, businesses will realize that they don’t want to rely on a single cloud provider overly. Hence experts predict that there will be an increase in the number of users who will dive into multi-cloud. Businesses will run their company workloads in an environment consisting of a combination of public and private cloud. 

Conclusion

2022 is going to be an interesting and exciting year for business leaders and their teams. So how do you think the digital transformation landscape will affect your business next year? We would love to hear your ideas and personal predictions. 

Resources:

[1] https://www2.deloitte.com/us/en/insights/topics/digital-transformation/digital-acceleration-in-a-changing-world.html/#endnote-3

[2] https://www2.deloitte.com/content/dam/insights/articles/7199_Digital-maturity-study-2021/figures/7199_Figure1.jpg

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Easy CRM Migration Tips to Follow before Migrating to a CRM

4 min read

Transitioning from manual to a semi-automated process is a big occasion. The excitement of looking for new and better ways to improve your business process will always be there. So does anxiety too. Data migration is a complicated process, and the possibility of something going terribly wrong is unsettling. That is why choosing amongst the best migration tools is important.

One of the best tools to support your transition and create a better data map is perhaps the CRM software.

CRM systems are built to support multiple users and store hundreds of contact records that need to be transferred without any possible loss. Customer relationship management (CRM) tools can also function as your all-around contact management tool.  The tool can also be used for your further streamline your sales process of your sales team and create better customer interaction interesting and effective.

The worry and anxiety of CRM data migration will always be there. To ease it up, here are some easy CRM migration tips to follow before the big step.

Choose between a Cloud-based or On-site System

Tech-savvy entrepreneurs are investing in automation technology is a trend nowadays. Whether it’s a CRM software, an email marketing platform, or any productivity tools. While reliable tools are now easy to find, businesses face a purchasing dilemma that cannot be avoided: are they going to opt for a cloud-based or an on-premise system?

If you want your team to be more mobile and effective, then choose a cloud-based system. Cloud-based systems provide you with more flexibility and can enable you to move effortlessly between from one phase to another during your sales cycle.  

Leverage Migration Tools for Automation

One of the common questions about CRM migration is: can the entire process be automated? This would depend on a lot of factors; however, every bit of automation is more than welcome.

Not only can CRM move amounts of your data faster and with ease, but they also cost significantly less than hiring consultants. Furthermore, you should be cautious with your choice of a migration tool. The process of switching to a CRM demands duplicate checking, plenty of audits and testing, so be sure that the platform of your choice covers it all. 

Include the Sales Team

Remember that your sales team are the forerunners of your business. As forerunners, they are the ones who will be using the software. So, you have to involve their input before going forward with the migration.

Though this decision comes straight from the top, it’s actually your dedicated staff that should hold the majority of the deciding vote. Your sales reps are will be using the platform on a daily basis, and having the tools that will make their daily tasks easier can be a big help in optimizing their performance.

Why you should migrate with Saphyte CRM?

Saphyte is a CRM platform that helps businesses and their sales team streamline all of their corporate activities and integrate them into one powerful platform. Saphyte has sales and marketing tools designed to improve business efficiency and productivity.

The software helps you manage your customer data, conduct marketing tactics and strategies, and identify opportunities for the long haul. Besides that, here are some amazing advantages when you choose to migrate with Saphyte.

Saphyte has central communication tools fit for your sales team

Uncoordinated business processes can cause a lot of unnecessary aggravation and more time is wasted. Keeping everyone on the same page and on the loop makes them better informed and be equipped with up-to-date information. This will eventually reduce the risk of meaningless errors that can make your business look unprofessional.

A primary example of this is multiple calls from the same company. This happens when one of your leads is contacted twice by the same company but with different agents. This can make your organization seem disorganized and can annoy potential customers off.

A CRM system like Saphyte can help you avoid this type of situation by storing all of your related information and sharing information across your team. So, everyone will be informed about the progress of your sales with no redundant work.

Also, Saphyte has a Sales Hierarchy feature where your sales managers can assign different leads or prospects to your sales team. This will help your sales reps focus more on their tasks and easier for them as they move along the sales pipeline. The more focused your team is, the more they can build customer satisfaction.

Saphyte has Deals and Sales Management Tools

Saphyte is built Client Management and Sales Management tools to help you build an accurate and reliable base of customer information. These tools allow you to effortlessly organize, segment, and categorize all your contact information, check and reply to emails, schedule meetings, manage your team’s tasks, and manage your companies and deals – without leaving the platform.

Saphyte has productivity tools

To be productive and effective without having to spend so much is a dream come true. This is where the need for task automation comes into play. By automating your repetitive and manual tasks, you can change the way you do your business – and all for the better.

Saphyte can help you automate most of your manual processes. From workflow processes, to lead generation, automated email sending, and to automated email replies. You can now ditch some of your manual processes like manually scoring your leads, processing data, making a product catalog from scratch, sending emails individually, and so on.

Saphyte’s advantages don’t just end there. You can make personalized emails for your existing customers, create workflows that work around your business, and track emails you’ve sent to your clients. Every feature that your sales team could only dream of.

Saphyte has accurate Sales Intelligence and Sales Forecasting Tools

Business decisions are crucial in stabilizing your bottom line. However, creating such decisions is difficult and it does not involve guesswork. It involves processing reliable data. Sure, your separate Excel or Google sheets may work for a while, but effective business decisions involve accurate data – and doing it the old-fashioned way will never work.

Saphyte can revolutionize and equip your business better for the future through its Sales Forecasting and Sales Intelligence tools. These tools can help you create data-driven and intelligent business decisions for you and your business.

The Sales Intelligence tool can help you gather and organize all information in regard to a client. Saphyte’s system in return then processes said information, automatically analyzing your collated data, and creates easy-to-understand visuals for reporting. The graphs are helpful when you need to adjust some of your strategies in order to improve your sales and marketing process.

Sales Forecasting is a tool you can use to create an accurate estimate of your future sales. This tool can take more time because you have to build imperative and precise data first. Hence, the reason why you should start investing in a productive CRM at an early convenience.

As you go further, Saphyte CRM can give you an accurate forecasting insight. This, in turn, can help you create keen business decisions, and mitigate your future losses. The better decisions you make along your sales cycle, the faster you can improve your business’s sales performance.

Conclusion

Lastly, Saphyte CRM is an inexpensive and non-complicated option for a CRM migration solution. Saphyte is a cloud-based CRM SaaS web platform. You don’t need to install the platform into your local computer. Hence, saving you from investing in new storage equipment and hiring IT personnel. All you need is a browser and a reliable Internet connection.

Furthermore, Saphyte has pay-as-you-go subscription monthly plans. No lock-in period. Cancel anytime. Every subscription plan is complete with a free demo and product training. No set-up fees, no extra or hidden charges, and 24/7 customer support availability. Whether you’re a small business or an enterprise, the right CRM migration tool is always crucial. So contact us for a free demo. Or start your trial period starting today with this CRM system Dubai. For free.